The Next Wave of Media Buying…Understanding Programmatic Media

Imagine the day when practically all of your digital, television, radio and billboard purchases are made for you, instantly as demand grows or shrinks for that advertising space? From the onset of major online advertisers like Google Adwords, along with advanced ad serving technologies, programmatic media orautomated “programmatic marketing” has raced into the strategic forefront…

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A Crystal Ball of Marketing?

Wouldn’t it be cool to know which hot topics would interest your target audience and deliver them advertising or social content before they realized they were tapping into a growing trend? It’s like serving up their favorite foods before they decide what to order! The science behind social data is mind-boggling, but for…

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